Cattleman U Podcast
Successful cattlemen have a secret...they are always implementing new ideas. Let’s get a good look at the inner workings of the cattle industry and learn from experts in topics relating to advocacy, digital marketing, genetics, fetal programming, and so much more!
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Episodes
Thursday Dec 01, 2022
Thursday Dec 01, 2022
On today’s episode, our guest Dr. Lauren Lewis Cline gives great insight about effective leadership in rural communities.
In this episode, we cover:
What’s involved in an Ag Leadership program
Reasons we need more leaders in rural communities and agriculture
Ways we can become better leaders
How the Enneagram can be used as a tool to relate to others
Tips on connecting with other people, understanding others, and building relationships
What a SWOT analysis is and why it’s recommended
Resources & Links:
Learn more about Lutz
Connect with Dr. Lauren Cline on LinkedIn or email her at: lauren.l.cline@okstate.edu
The Practice of Adaptive Leadership by Ronald Heifetz
Check out our website to learn more about Cattleman U
Learn more about ProfitFinder
The Cattleman U Planner
KRose Company | Production Sale Marketing
Connect with us on Facebook
Connect with us on Instagram at @krosecompany, @cattlemanu, @rose.karoline, @the_ranchersdaughter
Be sure to subscribe to the podcast so you never miss an episode!
Find the complete show notes here: https://www.cattlemanulive.com/podcast
Wednesday Nov 23, 2022
Wednesday Nov 23, 2022
Today we’re doing something a little different on the podcast. With such a busy week this week, and extra time spent with loved ones, we wanted to do a quicker episode. I’m going to answer some questions I’ve received lately, specifically, questions about cattle buying.
In this cattle buying Q&A, the questions I’ll be answering are:
Are auctions catering to buyers and letting you pick and choose?
Do you have any contracts for packing houses? How do they make money?
Why is it hard to get a buyer to come to the ranch?
How did you get a job as a cattle buyer and how did you get started?
Resources & Links:
Check out our website to learn more about Cattleman U
Follow along on Tiktok
Learn more about ProfitFinder
The Cattleman U Planner
KRose Company | Production Sale Marketing
Connect with us on Facebook
Connect with us on Instagram at @krosecompany, @cattlemanu, @rose.karoline, @the_ranchersdaughter
Be sure to subscribe to the podcast so you never miss an episode!
Thursday Nov 17, 2022
Thursday Nov 17, 2022
On today’s episode, teammates Karoline and Grayson talk all about marketing tips and tricks for seedstock producers. Whether you sell by production sale or private treaty, you’ll get several key takeaways and marketing ideas that you can implement into your own business.
In this episode, we cover:
The importance of implementing digital marketing such as social media marketing, social media ads, an excellent website, and email marketing
You have to know your numbers so you know how your marketing dollars are being spent and if it’s effective
Before you market anything, you need to set a goal so you know what success looks like and what you’re striving for
All year long, you need to be nurturing your audience and customers; providing them value, building relationships and keeping your brand top of mind
Important features in a bull sale catalog
Learn more about how K Rose Company can help with your production sale marketing here.
https://www.krosecompany.com/production-sale-marketing
Resources & Links:
KRose Company | Production Sale Marketing
Check out our website to learn more about Cattleman U
Learn more about ProfitFinder
The Cattleman U Planner
Connect with us on Facebook
Connect with us on Instagram at @krosecompany, @cattlemanu, @rose.karoline, @the_ranchersdaughter
Be sure to subscribe to the podcast so you never miss an episode!
Thursday Nov 10, 2022
Thursday Nov 10, 2022
Today on the show, our guest Jeff Kaprelian gives us insight on how to manage the margin. Jeff is the founder and CEO of Kapco Futures, Inc. which focuses on risk management strategies for cattle producers and others in Ag using data and analytics.
In this episode on how to manage the margin, we cover:
Identifying risk and mitigating it
If you’re in agriculture, the markets are part of your job
Questions you should consider to decide if risk management with a brokerage firm makes sense for your operation
How you should always focus on margin, not price
The correlation between long term weather forecasts and the markets
A preview into Kapco Futures and Cattleman U’s partnership on a futures market and hedging webinar
Resources & Links:
Connect with Jeff Kaprelian on LinkedIn
Check on the Kapco Futures website
Check out our website to learn more about Cattleman U
Learn more about ProfitFinder
The Cattleman U Planner
KRose Company | Production Sale Marketing
Connect with us on Facebook
Connect with us on Instagram at @krosecompany, @cattlemanu, @rose.karoline
Be sure to subscribe to the podcast so you never miss an episode!
Thursday Nov 03, 2022
Thursday Nov 03, 2022
Today on the show, our guest Eric Drees gives us tips on getting the most value out of your calves at the sale barn. With many years of experience as a lead auctioneer and assistant manager, Eric provides a lot of knowledge, perspective, and insight on this topic.
In this episode of, we cover:
The importance of communication and relationship between the producer and their market of choice
Planning ahead and giving the sale barn as much lead time as possible
Factors to consider when forward-contracting calves
Timing is everything
Resources & Links:
Connect with Eric Drees on Facebook
Check out our website to learn more about Cattleman U
Join the waitlist for ProfitFinder
The Cattleman U Planner
KRose Company | Production Sale Marketing
Connect with us on Facebook
Connect with us on Instagram at @krosecompany, @cattlemanu, @rose.karoline
Be sure to subscribe to the podcast so you never miss an episode!
Thursday Oct 27, 2022
Thursday Oct 27, 2022
On today’s episode, teammates Karoline and Jordyn chat about all things Cattleman U, specifically how Cattleman U empowers ranching women.
In this episode about how cattleman u empowers ranching women, we cover:
The vision and mission behind Cattleman U and how it has evolved
The 4 ways to be involved with Cattleman U and the value each piece provides
The crucial impact women have on an operation
The goal of making the whole ranching family unit stronger
The power of community and surrounding yourself with other like-minded, ambitious people
Sneak peek into our in-person events coming summer 2023
Resources & Links:
Contact Cattleman U at info@cattlemanu.com
Harvest meal gal: Ellyn Oelfke @ellynoelfke
Check out our website to learn more about Cattleman U
Join the waitlist for ProfitFinder
The Cattleman U Planner
KRose Company | Production Sale Marketing
Connect with us on Facebook
Connect with us on Instagram at @krosecompany, @cattlemanu, @rose.karoline
Be sure to subscribe to the podcast so you never miss an episode!
Thursday Oct 20, 2022
Thursday Oct 20, 2022
Today I had the honor of visiting with Nic De Castro about generating profitable income from your land. Nic explains the value and the process of LandTrust and how their mission is to help landowners - specifically producers - be successful.
Nic De Castro is an entrepreneur based in Bozeman, Montana. He's the founder LandTrust, the leading Recreation Access Network, that opens up outdoor recreation opportunities on private lands across the US. LandTrust aims to increase quality, private-land access for recreators and create a new, profitable revenue stream for rural landowners like farmers & ranchers to keep rural lands intact & in family hands.
In this episode, we cover:
The LandTrust process and mission and how it keeps the control in the producers’ hands
The value in getting more consumers out to see where their food comes from
How LandTrust is helping sustainability efforts.
Resources & Links:
Visit the LandTrust website
Call LandTrust at 406-709-8450
Connect with LandTrust on Instagram, Facebook, YouTube and LinkedIn
The Cattleman U ProfitFinder
The Cattleman U Planner
KRose Company | Production Sale Marketing
Connect with us on Instagram at @krosecompany, @cattlemanu, @rose.karoline
Be sure to subscribe to the podcast so you never miss an episode!
Thursday Oct 13, 2022
Thursday Oct 13, 2022
On today’s episode, join me as I dive into what's been fascinating me and frustrating me in the cattle industry. I’ll share what's been on my heart and mind lately as far as things that don’t make sense to me and my take on them.
In this episode, we cover:
How you must treat your ranch as a business
The importance of having multiple streams of income
Making intentional decisions for your operation with the future in mind
Giving the cow more credit in your operation
How you go about choosing your bulls
Calving ease vs. birth weight
Being open-minded, thinking outside the box, and being willing to do things differently than you’ve done in the past
Resources & Links:
The Cattleman U Planner
KRose Company | Production Sale Marketing
Connect with us on Instagram at @krosecompany, @cattlemanu, @rose.karoline
Be sure to subscribe to the podcast so you never miss an episode!
Cattleman U is for You!
Let’s get a good look at the inner workings of the cattle industry with Karoline Rose, founder of KRose Company and Cattleman U. Learn alongside us from experts in the cattle industry, and don’t forget to subscribe so you don’t miss an episode!