Cattleman U Podcast
Successful cattlemen have a secret...they are always implementing new ideas. Let’s get a good look at the inner workings of the cattle industry and learn from experts in topics relating to advocacy, digital marketing, genetics, fetal programming, and so much more!
Successful cattlemen have a secret...they are always implementing new ideas. Let’s get a good look at the inner workings of the cattle industry and learn from experts in topics relating to advocacy, digital marketing, genetics, fetal programming, and so much more!
Episodes

Feb 28, 2024
Feb 28, 2024
20 min
The Cattleman U Collective with Karoline Rose-Bohannan and Jordyn Woodburn on: Apple Podcasts | Spotify | Stitcher | Google Podcasts
Today on the show, Jordyn and Karoline talk all things Cattleman U Collective. Karoline dives into where the focus is shifting with the new Collective membership and discusses ways she hopes to empower and educate ranch women from afar. This episode covers whatever unanswered questions exist surrounding the new Collective. We are so excited to share this new journey with our listeners!
In this episode we cover:
The purpose behind the transition from the original membership to the Collective
The 6 pillars that make up the Collective membership
Unique look at what Collective members receive each month of the membership
How accessible all of the new Collective material will be for those who chose to join
Resources & Links:
Join the waitlist to be a member of the Cattleman U Collective
Learn more about Our Online Seedstock Marketing Class
Learn more about She's a Hand Ranch Camp
Check out our website to learn more about Cattleman U
Learn more about ProfitFinder
The Cattleman U Planner
KRose Company | Production Sale Marketing
Connect with us on Facebook
Connect with us on Instagram at @krosecompany, @cattlemanu, @rose.karoline
Are you looking for more Cattleman U Podcast episodes like this one? We have handpicked these relevant past episodes so that you can keep up on what is happening in our industry!
Check out The Stock Dog Episode You've Been Waiting For with Wendy Auzqui
Listen to Tapping Into All the Opportunities with Ryan Bedke
More about Cattleman U podcast:
Hey everyone, welcome to the Cattleman U Podcast! Join host, Karoline Rose, the founder and CEO of KRose Company and Cattleman U. Through our conversations here we share the latest ideas and techniques to help you start, improve and expand your farm or ranch. Join us as we visit with industry experts and cattle producers to get honest about the ins and outs of beef production. We'll dive into topics such as cattle handling, nutrition, cattle marketing, genetics, and so much more.
Cattleman U assumes no responsibility or liability for any errors or omissions in the content of this episode. These conversations are the experiences told by our guests and should be considered as such. The information contained is provided on an "as is" basis with no guarantees of completeness or accuracy.
Be sure to subscribe to the podcast so you never miss an episode!

Feb 27, 2024
Feb 27, 2024
45 min
Jumpstarting Your Future in the Cattle Industry with Karoline Rose-Bohannan on: Apple Podcasts | Spotify | Stitcher | Google Podcasts
Today we give a special look at how to get started in the cattle industry with our host and leader Karoline Rose-Bohannan. Today’s show includes key takeaways from one of our Collective Webinars that aired this past week featuring Karoline and everything she felt beginning operators should know about the industry. She gives good examples of how thinking out of the box and utilizing creative opportunities will make it so that we can continue to ranch in the next generation.
In this episode we cover:
How to maximize your income on the operation
Controlling the controllables and placing value in your time
Cattle market demands and trends, and cattle buying tips and tricks
Challenges involved with running different classes of cattle
How having good relationships within your community can open up possibilities
Resources & Links:
Join the waitlist to be a member of the Cattleman U Collective
Learn more about Our Online Seedstock Marketing Class
Learn more about She's a Hand Ranch Camp
Check out our website to learn more about Cattleman U
Learn more about ProfitFinder
The Cattleman U Planner
KRose Company | Production Sale Marketing
Connect with us on Facebook
Connect with us on Instagram at @krosecompany, @cattlemanu, @rose.karoline
Are you looking for more CattlemanU Podcast episodes like this one? We have handpicked these relevant past episodes so that you can keep up on what is happening in our industry!
Check out You Didn't Fail, You Learned Something with Brian Alexander
Listen to Tapping Into All the Opportunities with Ryan Bedke
HEADING: More about Cattleman U podcast:
Hey everyone, welcome to the Cattleman U Podcast! Join host, Karoline Rose, the founder and CEO of KRose Company and Cattleman U. Through our conversations here we share the latest ideas and techniques to help you start, improve and expand your farm or ranch. Join us as we visit with industry experts and cattle producers to get honest about the ins and outs of beef production. We'll dive into topics such as cattle handling, nutrition, cattle marketing, genetics, and so much more.
Cattleman U assumes no responsibility or liability for any errors or omissions in the content of this episode. These conversations are the experiences told by our guests and should be considered as such. The information contained is provided on an "as is" basis with no guarantees of completeness or accuracy.
Be sure to subscribe to the podcast so you never miss an episode!

Feb 25, 2024
Feb 25, 2024
36 min
Season of Hustle with Karoline Rose-Bohannan & Jordyn Woodburn on: Apple Podcasts | Spotify | Stitcher | Google Podcasts
Welcome to season 5! Today on the show, Jordyn Woodburn and Karoline Rose-Bohannan are back, providing some insight on the new Cattleman U Collective! The Collective is meant to provide growth and improvement for all women in the cattle industry. Karoline sites genuine descriptions of where her passion for this online element began and the goals she hopes to achieve. Karoline dives into the best parts of each of her small businesses and reflects on pivotal defining moments.
In this episode we cover:
The 6 pillar topics that The Collective will cover.
Honest mistakes that Karoline has made during her business transformation.
Examples of beneficial time management and living within your means.
Having a good work ethic and what “hustling” really looks like.
How being a small business owner provides time for things that matter most.
Resources & Links:
Join the waitlist to be a member of the Cattleman U Collective
Learn more about Our Online Seedstock Marketing Class
Learn more about She's a Hand Ranch Camp
Check out our website to learn more about Cattleman U
Learn more about ProfitFinder
The Cattleman U Planner
KRose Company | Production Sale Marketing
Connect with us on Facebook
Connect with us on Instagram at @krosecompany, @cattlemanu, @rose.karoline
Are you looking for more Cattleman U Podcast episodes like this one? We have handpicked these relevant past episodes so that you can keep up on what is happening in our industry!
Check out You Didn't Fail, You Learned Something with Brian Alexander
Listen to Asking the Right Questions with Clay Conry
More about Cattleman U podcast:
Hey everyone, welcome to the Cattleman U Podcast! Join host, Karoline Rose-Bohannan, the founder and CEO of KRose Company and Cattleman U. Through our conversations here we share the latest ideas and techniques to help you start, improve and expand your farm or ranch. Join us as we visit with industry experts and cattle producers to get honest about the ins and outs of beef production. We'll dive into topics such as cattle handling, nutrition, cattle marketing, genetics, and so much more.
Cattleman U assumes no responsibility or liability for any errors or omissions in the content of this episode. These conversations are the experiences told by our guests and should be considered as such. The information contained is provided on an "as is" basis with no guarantees of completeness or accuracy.
Be sure to subscribe to the podcast so you never miss an episode!

Jan 11, 2024
Jan 11, 2024
59 min
It’s More Like a Partnership with Amber Wagoner-Toyne on: Apple Podcasts | Spotify | Stitcher | Google Podcasts
Welcome to our season finale! Season 4 has been full of some remarkable guests and we are excited to end it with a bang. Make sure your cinch is good and tight because today on the show, we talk with horse and mule trainer Amber Wagoner-Toyne. She discusses her perspective on the horse industry, the clientele, and the animals themselves. Much like the cattle market, the horse market is a roller coaster. Amber gives us her opinion, based on her diverse background, on where the horse market is heading. She gets personal about her own experiences and shares tips on where she believes horse trainers should be focusing their efforts to create a better outcome for the industry as a whole.
Season 5 of the Cattleman U Podcast kicks off February 25th, and we can't wait to dive into another collection of meaningful conversations. Thank you for joining us!
In this episode we cover:
The differences between working with mules and horses, and what a good one adds to the operation.
Dos and don'ts of buying horses and hiring horse trainers.
What Amber is hoping to pass on to the next generation of horse trainers.
Debunking some of the fallacies that are out there surrounding horse training/buying.
What being a woman in this challenging industry has taught Amber.
Resources & Links:
To find a trainer, you can access Amber’s platform leads equine.com
Check out Amber’s website wagonertraining.com
Follow her on Instagram @wagoner_training
Find her on Facebook at Amber Wagoner-Toyne
Connect with Amber by emailing amber@leadsequine.com
Learn more about Our Online Seedstock Marketing Class
Learn more about She's a Hand Ranch Camp
Check out our website to learn more about Cattleman U
Learn more about ProfitFinder and click here for your chance at a Sneak Peek!
The Cattleman U Planner
KRose Company | Production Sale Marketing
Connect with us on Facebook
Connect with us on Instagram at @krosecompany, @cattlemanu, @rose.karoline
Are you looking for more Cattleman U Podcast episodes like this one? We have handpicked these relevant past episodes so that you can keep up on what is happening in our industry!
Check out Defining Your Place in Agriculture with Coach Kiah
Listen to Tips on Getting the Most Value Out of Your Calves at the Sale Barn with Eric Drees
More about Cattleman U podcast:
Hey everyone, welcome to the Cattleman U Podcast! Join host, Karoline Rose, the founder and CEO of KRose Company and Cattleman U. Through our conversations here we share the latest ideas and techniques to help you start, improve and expand your farm or ranch. Join us as we visit with industry experts and cattle producers to get honest about the ins and outs of beef production. We'll dive into topics such as cattle handling, nutrition, cattle marketing, genetics, and so much more.
Cattleman U assumes no responsibility or liability for any errors or omissions in the content of this episode. These conversations are the experiences told by our guests and should be considered as such. The information contained is provided on an "as is" basis with no guarantees of completeness or accuracy.
Be sure to subscribe to the podcast so you never miss an episode!

Jan 4, 2024
Jan 4, 2024
30 min
End of the Year Recap with Jordyn Woodburn and Karoline Rose on: Apple Podcasts | Spotify | Stitcher | Google Podcasts
Welcome to the New Year! We thought it would only be fitting if today on the show, we discussed some of our 2023 highlights and where things are pointed in the year ahead. Jordyn, our very own Cattleman U Manager, asks Karoline some questions to give some insight on Karoline’s personal and business goals, and what she has learned from the previous year. We even dive into a personal goal that we have set for the podcast, maybe you and your community can help us reach it! Thank you for tuning in!
In this episode we cover:
The biggest challenges that Karoline faced in 2023
The importance of successful time management, both in the workplace and at home
Successful goal setting and tracking
What we are all looking forward to in 2024
The importance of sprinkling in the fun all year round!
Resources & Links:
Learn more about Our Online Seedstock Marketing Class
Check out our KRC Podcast - Chute From the Hip
Learn more about She's a Hand Ranch Camp
Check out our website to learn more about Cattleman U
Learn more about ProfitFinder and click here for your chance at a Sneak Peek!
The Cattleman U Planner
KRose Company | Production Sale Marketing
Connect with us on Facebook
Connect with us on Instagram at @krosecompany, @cattlemanu, @rose.karoline
Are you looking for more Cattleman U Podcast episodes like this one? We have handpicked these relevant past episodes so that you can keep up on what is happening in our industry!
Check out Defining Your Place in Agriculture with Coach Kiah
Listen to Igniting That Spark with Jessie Jarvis
More about Cattleman U podcast:
Hey everyone, welcome to the Cattleman U Podcast! Join host, Karoline Rose, the founder and CEO of KRose Company and Cattleman U. Through our conversations here we share the latest ideas and techniques to help you start, improve and expand your farm or ranch. Join us as we visit with industry experts and cattle producers to get honest about the ins and outs of beef production. We'll dive into topics such as cattle handling, nutrition, cattle marketing, genetics, and so much more.
Cattleman U assumes no responsibility or liability for any errors or omissions in the content of this episode. These conversations are the experiences told by our guests and should be considered as such. The information contained is provided on an "as is" basis with no guarantees of completeness or accuracy.
Be sure to subscribe to the podcast so you never miss an episode!

Dec 28, 2023
Dec 28, 2023
46 min
You Didn’t Fail, You Learned Something with Brian Alexander on: Apple Podcasts | Spotify | Stitcher | Google Podcasts
Today on the show, we dive into custom grazing and out of the box ways of thinking with Kansas rancher and podcaster Brain Alexander. There are countless opportunities on the rise everyday for those that want to get started in cattle. Especially those without much access to land, capital, or livestock. This might sound crazy, but Brian shares a glimpse of how to get this accomplished, what he’s personally experienced, and the excitement that these opportunities bring to our industry.
In this episode we cover:
Breaking through those barriers to entry in our industry.
Finding those niches and filling them.
Properly managing your carrying capacity and what that means for the long term.
How important continued education and learning is to Brian and what changes he sees moving forward.
Most important principles in soil health.
Brian’s passion for land management and grazing efficiently.
Resources & Links:
Check out Brian’s website redhillsrancher.com
Find him on instagram @redhillsrancher or on facebook The Red Hills Rancher
Follow Brian on Tiktok @redhillsrancher and Youtube @redhillsrancher
Listen to his podcast Ranching Reboot
Learn more about Our Online Seedstock Marketing Class
Check out our KRC Podcast - Chute From the Hip
Learn more about She's a Hand Ranch Camp
Check out our website to learn more about Cattleman U
Learn more about ProfitFinder and click here for your chance at a Sneak Peek!
The Cattleman U Planner
KRose Company | Production Sale Marketing
Connect with us on Facebook
Connect with us on Instagram at @krosecompany, @cattlemanu, @rose.karoline
Are you looking for more Cattleman U Podcast episodes like this one? We have handpicked these relevant past episodes so that you can keep up on what is happening in our industry!
Check out Defining Your Place in Agriculture with Coach Kiah
Listen to Tips on Getting the Most Value Out of Your Calves at the Sale Barn with Eric Drees
More about Cattleman U podcast:
Hey everyone, welcome to the Cattleman U Podcast! Join host, Karoline Rose, the founder and CEO of KRose Company and Cattleman U. Through our conversations here we share the latest ideas and techniques to help you start, improve and expand your farm or ranch. Join us as we visit with industry experts and cattle producers to get honest about the ins and outs of beef production. We'll dive into topics such as cattle handling, nutrition, cattle marketing, genetics, and so much more.
Be sure to subscribe to the podcast so you never miss an episode!

Dec 14, 2023
Dec 14, 2023
33 min
Tapping Into all the Opportunities with Ryan Bedke on: Apple Podcasts | Spotify | Stitcher | Google Podcasts
Today on the show, we sat down with 5th generation Nevada/Idaho rancher, Ryan Bedke. He talks us through the logistics of starting a farm to table business, and what that learning process entails. New doors have opened as a result of this business venture, and he speaks about how it has enabled even more flexibility, not only for the ranch, but for his family as well. Things like social media have allowed him to share all about this lifestyle and how his favorite part is being able to include his 6 kids and be able to work together as a family!
In this episode we cover:
Opportunities that being on social media have provided Ryan and the business.
What social media platforms work best for him and his following. And which ones he enjoys being a part of.
Ryan’s business goals for 2024 and what he has planned moving forward.
Behind balancing home life, ranch life, business necessities, and keeping it creative.
Resources & Links:
Check out Ryan’s ranch beef website hatbrandbeef.com
Follow along with Ryan and their ranch on Instagram, @hatbrandbeef and @rancherryan
Go watch Ryan on Youtube @RancherRyan
Make sure to check out his Tiktok @rancherryan
Learn more about Our Online Seedstock Marketing Class
Check out our KRC Podcast - Chute From the Hip
Learn more about She's a Hand Ranch Camp
Check out our website to learn more about Cattleman U
Learn more about ProfitFinder and click here for your chance at a Sneak Peek!
The Cattleman U Planner
KRose Company | Production Sale Marketing
Connect with us on Facebook
Connect with us on Instagram at @krosecompany, @cattlemanu, @rose.karoline
Are you looking for more Cattleman U Podcast episodes like this one? We have handpicked these relevant past episodes so that you can keep up on what is happening in our industry!
Check out Defining Your Place in Agriculture with Coach Kiah
Listen to Tips on Getting the Most Value Out of Your Calves at the Sale Barn with Eric Drees
More about Cattleman U podcast:
Hey everyone, welcome to the Cattleman U Podcast! Join host, Karoline Rose, the founder and CEO of KRose Company and Cattleman U. Through our conversations here we share the latest ideas and techniques to help you start, improve and expand your farm or ranch. Join us as we visit with industry experts and cattle producers to get honest about the ins and outs of beef production. We'll dive into topics such as cattle handling, nutrition, cattle marketing, genetics, and so much more.
Be sure to subscribe to the podcast so you never miss an episode!

Dec 7, 2023
Dec 7, 2023
46 min
The Stock Dog Episode You’ve Been Waiting For with Wendy Auzqui on: Apple Podcasts | Spotify | Stitcher | Google Podcasts
Today on the show, we discussed the benefits that having good stock dogs add to the operation. Wendy Auzqui shares her own experiences and real life examples of what working dogs are capable of. Wendy’s colorful background as jockey, barrel racer, team roper, colt starter and dog trainer has given her the tools to become a successful stockman and she hopes to share her experience with others who would also like to improve their communication with dogs and livestock. Join us as Wendy and Karoline swap heartwarming stories of what dogs have symbolized in their own lives and the connections that have grown from that.
In this episode we cover:
What Wendy looks for when selecting a good working border collie.
How to correctly handle pressures for the dog’s sake, the livestock's sake, and your sake.
All the ways that good stock dogs add value to the operation.
What Wendy has learned about herself through training dogs.
Debunking stigmas and the importance of showing off the good that stock dogs can do for our industry.
Resources & Links:
Wendy’s website, creeksidestockdogs.com gives helpful tips on how to work your dog. She is offering one on one lessons, as well as clinics!
Follow along with Wendy on her Facebook Page, Creekside Stockdogs
Follow her TikTok Page creeksidestockdogs
For more info, you can reach out to Wendy by emailing her at wauzqui@gmail.com
Learn more about Our Online Seedstock Marketing Class
Check out our KRC Podcast - Chute From the Hip
Learn more about She's a Hand Ranch Camp
Check out our website to learn more about Cattleman U
Learn more about ProfitFinder and click here for your chance at a Sneak Peek!
The Cattleman U Planner
KRose Company | Production Sale Marketing
Connect with us on Facebook
Connect with us on Instagram at @krosecompany, @cattlemanu, @rose.karoline
Are you looking for more Cattleman U Podcast episodes like this one? We have handpicked these relevant past episodes so that you can keep up on what is happening in our industry!
Check out Defining Your Place in Agriculture with Coach Kiah
Listen to Tips on Getting the Most Value Out of Your Calves at the Sale Barn with Eric Drees
More about Cattleman U podcast:
Hey everyone, welcome to the Cattleman U Podcast! Join host, Karoline Rose, the founder and CEO of KRose Company and Cattleman U. Through our conversations here we share the latest ideas and techniques to help you start, improve and expand your farm or ranch. Join us as we visit with industry experts and cattle producers to get honest about the ins and outs of beef production. We'll dive into topics such as cattle handling, nutrition, cattle marketing, genetics, and so much more.
Be sure to subscribe to the podcast so you never miss an episode!

Cattleman U is for You!
Let’s get a good look at the inner workings of the cattle industry with Karoline Rose, founder of KRose Company and Cattleman U. Learn alongside us from experts in the cattle industry, and don’t forget to subscribe so you don’t miss an episode!







